Every great business has by now ensured that their website is mobile-friendly — that when the company’s URL is typed into a smartphone or tablet, the mobile friendly version appears with a smart-phone-friendly UI that is easy to navigate. This kind of techis now taken for granted in the business world, but only a few years ago, many companies were woefully behind. A business-facing mobile app allows a company to carve out a small tract of customer real estate with each interaction, which allows your marketing team to calculate user behavior and preferences. It’s now impossible to imagine conducting business today without this kind of connectivity. One popular technology being embraced by more and more companies Near-field communication (or NFC) and businesses who are embracing it are already seeing returns. NFC is a collection of communication protocols that allows two electronic devices to establish communication once they are brought within a few centimeters of one another. Obviously one of the more prevalent uses of this technology is to allow smart…
This is an original post from Every company should make the switch to NFC at App Review Central by Larry Sullivan
Every company should make the switch to NFC
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